Motivation to e-Learn within organizational settings: What is it and how could it be measured?

e-Learning is expected to support organizations in being more adaptable and competitive, and individuals in becoming or staying more employable. However, current acceptance levels do not show expected results. In this paper, we explored, within a defined e-learning framework, the content of a variable called "motivation-to-elearn" associated to the concept of "just-in-time learning". Since learning results are generally associated to changes in attitudes, behaviours and/or individual cognitive maps and are a base for performance and knowledge generation, understanding the nature of motivation to e-learn is relevant to define proper strategies to help performance levels across different learners' groups. This is a step towards improving e-learning dynamics and its acceptance levels within organizational settings.